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Building a Start Up from the Ground Up

 

From Strategy to Success

Bynder Group developed strategy, branding, design, and a marketing communications program for Bright Guard, a start-up company that provides refillable, hands-free sunscreen dispensers for placement in public and private spaces.

Our team started with developing a brand foundation to clearly articulate who the company is, what they do, and why they matter. We worked closely with the founders to define the brand based on our process for helping companies identify their identity, voice, and market positioning.

Once the branding was in place, we create the website, marketing materials, sales collateral, digital marketing campaigns, and promotion materials.

Read more about how we helped Bright Guard rise from great idea to a fully funded new business venture.