Brand Development, Marketing Communications, Design
Comprehensive Branding Program including Strategy, Messaging, Design, and Implementation
Bynder Group was enlisted for a complete re-branding project for Unisource Solutions, one of California’s largest office furniture dealers.
We began with helping to establish a new messaging platform from which all subsequent work was based on supporting. We then developed a new tagline, logo and identity system, website and content management system, email marketing system and complete new visual language to represent the brand in all marketing communications, corporate documents and other representative elements.